Hop On Call
PlayPal is a sports app that connects users to local games and players. As the Product Designer, I crafted user flows, streamlined the onboarding process, and designed an intuitive experience, making it easy for users to discover and join games effortlessly.
Users were hesitant to play a sport with complete strangers.
Creating a user-friendly onboarding process to gather key information with minimal drop-offs.
Encouraging users to invite friends to grow the community and boost engagement.
Users were hesitant to play a sport with complete strangers.
Creating a user-friendly onboarding process to gather key information with minimal drop-offs.
Encouraging users to invite friends to grow the community and boost engagement.
Users were hesitant to play a sport with complete strangers.
Creating a user-friendly onboarding process to gather key information with minimal drop-offs.
Encouraging users to invite friends to grow the community and boost engagement.
A campus survey of approximately 200 participants revealed that most felt comfortable playing if they knew at least one person in the group.
Users were hesitant to play a sport with complete strangers.
Creating a user-friendly event creation process to gather key information with minimal drop-offs.
Encouraging users to invite friends to grow the community and boost engagement.
Users were hesitant to play a sport with complete strangers.
Creating a user-friendly event creation process to gather key information with minimal drop-offs.
Encouraging users to invite friends to grow the community and boost engagement.
Users were hesitant to play a sport with complete strangers.
Creating a user-friendly event creation process to gather key information with minimal drop-offs.
Encouraging users to invite friends to grow the community and boost engagement.
User testing revealed that the event creation process was too lengthy, leading to potential drop-offs. Redesigned the flow to streamline steps while maintaining the collection of essential information.
Users were hesitant to play a sport with complete strangers.
Creating a user-friendly event creation process to gather key information with minimal drop-offs.
Encouraging users to invite friends to grow the community and boost engagement.
Users were hesitant to play a sport with complete strangers.
Creating a user-friendly event creation process to gather key information with minimal drop-offs.
Encouraging users to invite friends to grow the community and boost engagement.
Users were hesitant to play a sport with complete strangers.
Creating a user-friendly event creation process to gather key information with minimal drop-offs.
Encouraging users to invite friends to grow the community and boost engagement.
Initial plans for a community feature aimed to foster interaction through event posts in a social media-style format. However, surveys revealed a stronger preference for facilitating direct in-person meetings. This insight shifted our focus toward simplifying event discovery and participation, prioritizing meaningful real-world connections.
The remaining specifics of this project are protected by a
non-disclosure agreement (NDA).
Simplifying the onboarding process while ensuring enough information was collected to show relevant events taught me how to strike the right balance between user efficiency and data gathering
Understanding the importance of social connections in sports participation reinforced the value of designing for real user needs, such as offering direct communication and friend invites to enhance engagement and trust.
